Job Description :

As a Marketing Specialist at Sellsuki, you will be crucial in driving the company's marketing initiatives and promoting its e-commerce solutions. You will be responsible for developing and executing marketing strategies to attract and retain customers, increase brand awareness, and drive business growth. Working closely with the marketing team, you will contribute to various marketing campaigns, conduct market research, and analyze customer insights to identify opportunities for improvement. Creativity and strategic thinking will be essential in developing compelling content, managing social media channels, and optimizing digital marketing channels. Additionally, you will collaborate with cross-functional teams to ensure alignment with overall business objectives and assist in implementing marketing automation tools.

Responsibilities :

• Develop and execute marketing strategies to promote Sellsuki's e-commerce solutions.
• Conduct market research and competitor analysis to identify target markets, customer segments, and trends.
• Create engaging content for various marketing channels, including blog posts, social media, email campaigns, and website copy.
• Manage social media platforms, monitor engagement, and interact with the audience.
• Monitor and analyze marketing performance metrics, providing insights and recommendations for improvement.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts, including sales, product development, and customer support.
• Stay up-to-date with industry trends, emerging technologies, and digital marketing and e-commerce best practices.
• Assist in the implementation and optimization of marketing automation tools and systems.

Qualifications :

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, preferably in the e-commerce industry.
• Solid understanding of marketing principles, strategies, and tactics.
• Proficient in content creation and copywriting, with excellent written and verbal communication skills.
• Strong social media platforms, digital advertising, SEO, and email marketing knowledge.
• Analytical mindset with the ability to interpret data and metrics to drive marketing decisions.
• Experience with marketing automation tools and platforms is a plus.
• Creative thinker with the ability to generate innovative ideas and solutions.
• Self-motivated, proactive, and able to work effectively in a fast-paced, collaborative environment.
• Strong organizational and project management skills, with the ability to prioritize and meet deadlines.
• Knowledge of the e-commerce industry and familiarity with online selling platforms is desirable.
• Proficient in content creation and copywriting, with excellent written and verbal communication skills: The ideal candidate should have a strong written and verbal communication command, as they will be responsible for creating engaging and persuasive content across various marketing channels. They should be able to craft compelling product descriptions, blog posts, social media captions, email campaigns, and website copy that effectively communicates the value and benefits of Sellsuki's e-commerce solutions. A solid understanding of brand voice, tone, and storytelling techniques is essential to develop content that resonates with the target audience.