Job Descriptions:

• Lead the creation of partnership plans that attract international tourists and strengthen the mall’s market position and revenue.
• Monitor global travel trends and turn insights into practical marketing and business strategies.
• Oversee the overall partnership strategy, yearly plans, and budget to ensure they support the mall’s business goals.
• Develop data-driven strategies for membership programs, tourist promotions, and tourism-related campaigns.
• Work with internal teams and external partners—such as travel agencies, airlines, hotels, and tourism boards—to deliver impactful projects that increase tourist visits and spending.
• Approve and track marketing and partnership campaigns to make sure they deliver strong results and positive ROI.
• Coordinate and communicate key marketing plans clearly across all departments and external stakeholders.
• Set KPIs, review performance results, and continuously improve campaigns and initiatives.
• Use data and market analysis to find new opportunities, evaluate performance, and support key decisions.
• Provide guidance and coaching to the team to build strong analytical skills, strategic thinking, and high-performance habits.

Qualifications

• Bachelor’s degree in Business, Marketing, Economics, or similar fields; Master’s degree is a plus.
• At least 15 years of experience in tourism, hospitality, business development, or partnership management, ideally with exposure to the tourist or retail sector.
• Minimum 10 years in leadership roles related to sales, marketing, or strategic planning.
• Strong ability to turn travel and consumer data into clear strategies that increase traffic and spending.
• Excellent analytical skills in reading travel, consumer behavior, and market data.
• Proven success in leading large marketing or strategic projects and working with cross-functional teams.
• Experience in managing projects, budgeting, forecasting, and performance tracking.
• Strong partnership negotiation skills and confidence in reviewing commercial agreements.
• Highly organized, detail-oriented, and able to manage multiple priorities under tight timelines.
• Strong communication and stakeholder management skills, with the ability to influence different levels of the organization.
• Strategic thinker with solid problem-solving and decision-making ability.
• Excellent command of English, with proficiency in additional languages considered an advantage.