About LINE MAN Wongnai

LINE MAN Wongnai is Thailand's Leading On-Demand Delivery and Lifestyle e-Commerce platform services. We build technology to help Thai people live better, to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai. Connected consumers, riders, and local businesses and improved the daily life of all parties with restaurants nationwide. And because we are local, we provide the deepest variety and services that are tailor-made for Thai people.

What You'll Do

Own end-to-end growth initiatives for Group Order (GO) and Multiple Pick-up (MP) to drive business metrics including GMV, order and users

Identify growth opportunities through customer insights, funnel analysis, and experimentation

Prioritize initiatives based on business impact, feasibility, and investment efficiency

Translate business opportunities into hypotheses and experiment roadmaps

Partner closely with Product, Marketing and BI/ DS teams to launch and measure experiments

Define success metrics, evaluate experiment results, and recommend next actions

Deep dive into customer behavior, conversion funnels, and business performance to uncover key growth opportunities

Build business cases using quantitative analysis and customer insights

Translate complex analyses into actionable recommendations for stakeholders

Lead cross-functional initiatives across Product, Marketing, Operations and Data teams

Coordinate project timelines, align stakeholders, and ensure smooth execution

Communicate progress, risks, and recommendations to senior management

Monitor business performance and key growth metrics

Identify performance gaps and propose initiatives to improve adoption, engagement, and retention

Stay updated on industry trends and competitor initiatives to identify new opportunities

What You'll Need

Bachelor's degree in Business, Marketing, Economics, Engineering, or related fields.

At least 3 years of experience in Growth, Strategy, Consulting, Product Strategy, Business Analytics, or related roles

Experience in e-Commerce, Food Delivery, Marketplace, or Tech companies is preferred

Strong analytical and structured problem-solving skills

Comfortable working with large datasets using Excel / Google Sheets

Able to translate ambiguous business problems into structured action plans

Excellent communication and stakeholder management skills

Strong project management skills with the ability to work across multiple teams

Customer-first mindset with strong business ownership

Curious and proactive in identifying opportunities

Comfortable working in a fast-paced, highly ambiguous environment

Data-driven but pragmatic in making business decisions

Enjoys experimentation and continuous learning