About the role

As an Assistant Manager – Growth Marketing & Insights, you will play a key role in identifying and creating new business opportunities through data-driven insights, strategic marketing initiatives, and industry engagement. You will work closely with internal teams and external partners to understand market opportunities, develop targeted campaigns, build strategic relationships, and provide actionable insights to support business growth and management decision-making.

Key responsibilities

• Develop and execute B2B growth marketing strategies to generate qualified business opportunities.
• Identify and develop new lead generation opportunities through targeted campaigns and industry engagement.
• Conduct market, competitor, customer, and industry research to identify business opportunities and emerging trends.
• Develop targeted marketing campaigns for key customer and business segments.
• Build and manage strategic partnerships with relevant organizations, business networks, and industry partners.
• Plan and participate in industry events and business networking activities to strengthen market presence and generate leads.
• Utilize digital channels and CRM data to support lead generation, customer insights, and relationship management.
• Monitor market trends, business performance, and competitor activities, translating findings into actionable recommendations.
• Develop thought leadership and strategic content to strengthen brand positioning and business credibility.
• Prepare reports, presentations, and business insights to support management decision-making.

About you

• Bachelor's degree or higher in Marketing, Business Administration, Economics, Communications, or a related field.
• 3–5 years of experience in Growth Marketing, B2B Marketing, Business Development, Market Research, Strategy, or a related field.
• Strong understanding of B2B marketing, lead generation, market research, and customer insights.
• Experience in developing targeted campaigns and building relationships with business partners.
• Strong analytical and strategic thinking skills, with the ability to translate data and market insights into actionable business recommendations.
• Good understanding of digital marketing, CRM, and marketing analytics.
• Strong communication, presentation, and stakeholder management skills.
• Proactive, entrepreneurial mindset with strong ownership and initiative.
• Comfortable working in a dynamic, fast-paced environment and across multiple business areas.

About us

SCX Corporation is a subsidiary of SC Asset Corporation Public Company Limited, focusing on creating and developing new business opportunities across diverse sectors.