Lead the development of sustainable markets for plant-based pharmaceuticals and health products derived from agroforestry systems. This role bridges upstream supply (medicinal plants/NAPI) with downstream healthcare and consumer markets, driving demand creation, market access, and scalable growth aligned with the Nan Sandbox initiative.

 Key Responsibilities:

• Develop and execute market development strategies across ETC (hospitals/physicians), OTC (pharmacies/chain pharmacies), distributor, and Direct-to-Consumer (D2C) channels.
• Build and manage relationships with hospitals, clinics, healthcare professionals, pharmacy chains, distributors, and institutional partners to drive market access and business growth.
• Identify and develop new market opportunities for plant-based pharmaceuticals and NAPI products, including innovative commercial models and market expansion opportunities.
• Identify, source, evaluate, and curate promising third-party products through licensing, distribution, or strategic partnerships to expand the product portfolio, capture new market opportunities, and accelerate growth.
• Translate agroforestry-based raw materials into commercially viable product propositions, ensuring alignment between market needs, product positioning, and customer value.
• Lead product commercialization strategies, including market positioning, pricing, channel development, and route-to-market execution.
• Align upstream raw material supply with downstream market demand to support scalability and sustainable growth.
• Work closely with R&D, Regulatory, Production, and Supply Chain teams to ensure product-market fit, commercialization readiness, and regulatory compliance.
• Monitor sales performance, channel effectiveness, market penetration, and competitive dynamics; develop market insights and demand forecasts to support value chain.
• Ensure effective pricing strategies, channel integrity, and compliance with applicable pharmaceutical and healthcare regulations.
• Integrate sustainability principles into business development, including raw material traceability, community impact, responsible sourcing, and forest restoration.

 Key Qualifications & Requirements:

• Bachelor's degree or higher in Pharmacy, Pharmaceutical Sciences, Life Sciences, Biomedical Sciences, Business Administration, Marketing, or a related field. A Master's degree is an advantage.
• Minimum 8 years of relevant commercial experience in pharmaceutical, nutraceutical, healthcare, or other regulated industries, with a proven track record in market development, sales management, or business expansion.
• Strong understanding of pharmaceutical and healthcare markets, particularly ETC/OTC channels, distribution networks, and commercial practices.
• Hands-on experience in distributor management, commercial negotiations, joint business planning, sales target setting, and performance monitoring.
• Proven ability to develop and execute go-to-market strategies, drive market expansion, achieve commercial targets, and deliver measurable business results.
• Experience in veterinary pharmaceuticals, companion animal healthcare, plant-based pharmaceuticals, herbal medicines, natural extracts, or NAPI products is an advantage.
• Experience in new market creation, innovative business models, strategic partnerships, or cross-industry collaboration is preferred.
• Strong critical thinking, commercial judgment, and analytical skills, with the ability to evaluate market opportunities, financial feasibility, business risks, and make evidence-based decisions.
• Entrepreneurial mindset with strong ownership, initiative, resilience, and adaptability to navigate ambiguity, overcome challenges, and turn opportunities into results.
• Strategic thinking and execution discipline, with the ability to translate business objectives into actionable plans, measurable targets, and tangible outcomes.
• Strong leadership, stakeholder management, negotiation, and communication skills, with the ability to influence, align, and collaborate effectively across functions and teams.
• Commitment to responsible business development, sustainability, community engagement, and long-term value creation, with familiarity in agroforestry systems or community-based supply chains considered an advantage.