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Manager, Marketing & Communication - Food Retail

atCP Axtra PCL (Lotus's)
  • 5 years working experiences in buying
  • Strong analytical and measurement/tracking skills
  • Experience in foodservice, food CPG or food retail

Key Responsibility

  • Deliver innovative marketing plans for mall and food court using customer data and insight to maximize footfall to the estate with end-to-end customer consideration ​
  • Provide and execute cost effective media and communication strategy that fit to current customer segment and media trend (offline and online)​
  • Provide and execute promotional campaigns or events to support mall and food court income opportunity with complete customer journey consideration​Understand brand and the marketing mix in order to create brand awareness ​
  • Build strong brand identity and visibility across all communication channels to reach our target customers and potential customers​
  • Bring our brand(s) to life through delivering creative excellence across all customer touch points within our customer communications. ​​
  • Work alongside Communications insight teams to utilize communications testing to continually craft, evolve, learn and sharpen our comms assets so that they are fit for purpose in delivering our communications Jobs to be done. ​
  • Manage the budget and forecasting of all communications assets production & ongoing commitment to efficiencies where applicable.

Qualifications

  • Bachelors degree or above in Marketing, Business Administration or related field with minimum 5 years working experiences in buying commercial, strategic sourcing or procurement.
  • Experience in foodservice, food CPG, or food retail sectors is a plus
  • Business and Financial Acumen : Strong analytical and measurement/tracking skills with keen eyes on business trend. Understand range and trade planning. Excel at negotiation, communication and supplier and stakeholder management.
  • Cross-functional collaboration and leadership : Demonstrated leadership skills with the ability to effectively build relationships, collaborate and influence across the business with a variety of stakeholders, expertise & experiences.
  • Self-starter with high energy level : Ability to work independently and equally skilled to collaborate in a team, rallying the group to deliver results.

Lotus's
Ek-Chai Distribution System Co., Ltd.
Buengkum, Bangkok 10230, Thailand

“By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy.”

Experience required
  • 5 years
Career level
  • Middle Level
Salary
  • Negotiable
Job function
  • Purchasing
  • Product / Brand Management
  • Analyst
Job type
  • Full-time

Company overview

Size:2000-5000 employees
Industry:Retail
Location:Bangkok
Website:www.lotuss.com
Founded in:1994
Ranking:4/5

At Lotus's, we get up every morning and questioned ourselves daily on how we can serve our customers better. Lotus’s is an omni-channel retailer in Thailand, with a commitment to providing great quality products at affordable prices, while doing good things for our customers, colleagues, and comm ...

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Why join us:

“At Lotus's, we are looking for people who are the change-agent with a passion to grow in both work and life. People who have the ability to think in an agile way and make everyday as a history to leave their own legacy in every part of business.” Lotus's People are: People wh ...

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Job location: Bueng Kum
Head office: 629/1 Nawamintr Road, Nuanchan, Buengkoom, Bangkok 10230 , Thailand
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