Job Description:

· Lead the strategic direction, performance, and evolution of the mobile app platform, ensuring alignment with customer needs, business goals, and digital trends

· Drive key app KPIs such as monthly active users, conversion, and engagement; work across teams to drive growth

· Manage the app’s roadmap and release cycle, ensuring timely delivery, readiness, and quality for each monthly update
· Oversee the full lifecycle of new features launches—translating business needs into app experiences through collaboration with design, UX/UI, IT, and business stakeholders—while ensuring a consistent, user-friendly experience across all domains and channels
· Monitor customer feedback, complaints, and issues; validate root causes and lead resolution efforts to enhance customer satisfaction
· Identify and mitigate risks such as fraud, identity misuse, and exploitation of app features; coordinate with internal teams to prevent and respond to security and abuse scenarios affecting customer trust and platform integrity
· Maintain a strong understanding of app identity, authentication mechanisms, and device security to ensure trusted and secure app usage
· Leverage customer insights, behavioral data, and competitive benchmarks to guide prioritization, optimize journeys, and propose platform enhancements
· Lead and mentor a high-performing team, building ownership, collaboration, and delivery excellence across all initiatives

Qualifications:

· Bachelor’s degree or higher in Business, Marketing, Technology, or a related field

· 7+ Years of experience in product, app, platform management, or digital experience roles

· Proven ability to lead and collaborate across cross-functional teams in complex environments

· Strong communication, presentation, and organizational skills with attention to detail

· Strong analytical thinking and experience managing initiatives through execution

· Experience in telecom, fintech, or platform-based services is a strong advantage