Social Commerce, Senior Associate

atPomelo Fashion

What's your role in the team?

About Social Commerce

At Pomelo we are focused on creating innovative customer experiences that shape the future of retail and commerce. Pomelo is an early adopter in social commerce–an area that is fundamentally transforming the way people discover and shop–through efforts in live streaming, shoppable tools and partnerships, and social platforms like Tiktok. Our ultimate goal is to create cutting-edge fashion experiences that shorten the distance between product inspiration and purchase, and that make it easy for our customers to shop.

About the Role

As Social Commerce lead, your focus will be to develop and activate business strategies, partnerships, and social experiences that inspire customers to shop. You will be a savvy self-starter who loves building from the ground up, leverages data to inform scale, and has excellent communication skills.

This is a rare opportunity to shape the trajectory of emerging customer behavior. You will bridge the art of what's possible across today's rapidly evolving social commerce landscape.

Responsibilities

Reporting to Social Media Manager, you will be responsible for :

  • Develop and implement social commerce strategy, particularly for Tiktok & Instagram ensuring the business KPIs are being met.
  • Lead initiatives to manage social traffic, social commerce campaigns, live stream, affiliates and platform activation alongside the channel manager and content creators.
  • Manage the live streaming content calendar and campaign planning.
  • Lead the assortment planning, conversion rate, shopping experience and daily operations with support from Merchandising and Operations teams.
  • Ensure product categories and displays are optimized for sale and marketing on Instagram and Tiktok.
  • Anticipate, predict and develop tactics to respond to competitive moves and trends within the social commerce space.
  • Manage inventory and product selection that is in line with the social media content plan
  • Liaise with trading, campaign and social media team on key pushes for the months.
  • Partner with TikTok and Meta on unique social commerce campaigns and activations that really wow our


Who are we looking for?

  • Interest or Experience at Tik tok Shop or other Social Commerce Platform
  • Strong analytical skills and commercial driven mindset
  • Creative thinking with the ability to develop and test hypotheses
  • Good project management skills
  • Excellent teamwork with strong communication skills and can build relationships and coordinate cross functional with people from different background
  • Strong verbal and written communication skills in English
  • Highly self motivated, proactive and can-do attitude
  • Studies in marketing, business-related or economics degree a plus

If you're looking for an environment that provides a platform for learning, a diverse culture, and the opportunity to truly drive change and make a difference, join us now! #BeTheBestYouAtPomelo

Experience required
  • any or no experience
Salary
  • Negotiable
Job function
  • Assistant
Job type
  • Full-time
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Company overview

Size:50-100 employees
Industry:Clothing / Textile
Location:Bangkok
Website:www.pomelofashion.com
Founded in:2013
Ranking:2/5

Founded in 2013, Pomelo (www.pomelofashion.com) is a vertically integrated e-commerce brand providing a top notch online shopping experience for fashion and apparel. With operations in Bangkok, Singapore, Indonesia and Seoul, we’re at the forefront of the retail transformation taking place throughou ... Read more

Why join us: Read more about what is it like working at Pomelo: http://www.workventure.com/บล็อก/พาไปดูเบื้องหลัง-pomelo-fashion At Pomelo, no matter what the role is, everyone is someone who: - Is open to new ideas and always strives to learn and improve themselves - Exceptional attention to detail and can ... Read more

Head office: 3886/2 Rama 4 Road, Phrakanong, Bangkok
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