Position Summary:
Manage & support Professional Brand Management, execute marketing campaigns, monitor brand image and engagement, Support NPD innovation pipeline and event marketing.

Responsibilities:

• Develop long term brand plan, brand strategy and communication plan with manager
• Building the brand awareness and growth over online channel including brand communication design
• Manage marketing activities and event marketing (both Bangkok and up-country), analyze brand information, insight, financial and imply to actionable action
• Analyze consumer needs, current market trends and potential partnerships
• Analyze and interpret brand’s performance and consumer behavior to identify strengths, weaknesses and business opportunities for the brands
• Co-develop with NPD team to find high potential products to brand and ensure launch target, execution process and timing

Qualifications:

• Bachelor’s degree in Marketing, Communications or other relevant fields
• Minimum 5 years of working experience in branding preferable with FMCG business
• Multi-tasking, high accountability and ownership, can work independently, adaptive to change and good problem-solving skill
• Good communication skills and ability to create and manage creative communication campaigns
• Ability to meet deadline, self-management skills, and the ability to handle tasks with speed and accuracy
• Positive attitude, pleasant and energetic personality