Mindshare Thailand
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Mindshare | Associate Director - Content Plus
atMindshare Thailand3 best things about the job:
- A fun environment that combines the best of being entrepreneurial whilst at the same time being part of the media agency for emerging brands.
- A content practice driven role where you will constantly be inspired and challenged to be original and have light-bulb moments that you're able to actualize and integrate working with various teams and specialist units within the agency.
- Great collaboration opportunity with best content creators in the country to create some exciting pieces of content worth winning awards and accolades.
Measures of success:
In 3 months, you would have:
- You will be up to speed with Motivator Content's value proposition and be able to articulate this confidently.
- You will have been exposed to live and pipeline Content projects to understand the work & budget process with the team and clients.
- You will have started to build relationships with the key decision makers within the current pipeline and also with industry & production partners.
In 6 months, you would have:
- Lead content project brainstorms and develop proposals that are highly integrated with specialist units within the GroupM network.
- Deliver and get client sign-off on content proposals with a strong focus on strategy, integration, and production expertise.
- Manage and work with the team to continuously be in the pulse of what's emerging in Branded Content
- Orchestrate the inputs from the internal account teams and clients to develop innovative solutions and/or initiatives for clients.
- You will have started to be the key clients contact on content projects.
In 12 months, you would have:
- You will have a mature pipeline at each stage of opportunity development.
- You will have started to close existing opportunities in content with a strong focus on strategy, integration, design, and production expertise, and manage the selling process all through closing.
- Identify & build the network of partners for Motivator Content in the field of Content as part of a client brief and for initiatives.
- You will be at a run rate that will help deliver against the team's yearly target.
- Develop and execute award-winning content campaigns and enter them in Advertising and/or Media Industry awards.
Responsibilities of the role:
- Help evolve the branded content and social media offers of the content practice
- Proactively build, qualify, and manage a pipeline of content opportunities
- Identify, work, and build a network of production partners to bring innovative solutions to clients that delivers against objectives and budget
- Have an ear to the ground on trends & technology that are changing content
- Leading execution with a strong focus on strategy, integration and production
- Manage campaign that help deliver against the content practice's targets
- Show a depth of knowledge of consumers and their content affinities to clients
- Deliver and work on campaigns that have a potential for awards
- Be a team player with an adaptive and strong work ethic
What you will need:
- Minimum 10 years of experience in ideation, development, pitching and execution of large content projects across digital and social media platforms.
- Skilled storyteller and presenter with experience of communicating the benefit of content marketing to clients
- Strong management experience and skills with the ability to lead cross-functional teams and people not directly reporting to you
- Excellent knowledge of digital, social media, online gaming and MarTech etc.
Skills required
- Social media
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Assistant
- Senior Management
Job type
- Full-time
Company overview
Size:100-500 employees
Industry:Marketing / PR
Location:Bangkok
Website:minteraction.com
Founded in:n/a
Ranking:4.5/5
Interaction is Thailand's largest digital agency in terms of revenue. Our organization of more than 200+ people provides digital advertising and communications solutions to most of the leading brands in Thailand. Located in Ploenchit Center, our team works closely with the global reputable media ... Read more
Head office: 22nd floor, 2 Ploenchit Center, SUKHUMVIT ROAD KLONGTOEY BANGKOK 10110 THAILAND
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