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Skills:

English

Job type:

Full-time

• Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.).
• Implement 360 communication plan and manage cross-functional and agencies.
• Monitor all brand activities are smoothly executed and aligned with brand strategy.
• Analyze market and consumer data to evaluate brand and campaign performance.
• Track and manage marketing spending of assigned projects.
• Work with cross functional team including Trade marketing and Agencies to ensure effective execution.
• Support team on promotions and brand campaigns to drive engagement.
• Degree in Marketing or related fields.
• Minimum 5 year experience in brand management (preferably FMCG or beverage).
• Knowledge of basic 360 marketing communications and media management both offline and online.
• Excellent communication with ability to engage cross functional teams effectively.
• Fluent in English language.
• Management skills.
• Presentation and storytelling skills.
• Experience in using Nielsen and Sales data.
• Contact Information:-.
• K. Mallika Tel.
• Thai Drink Co Ltd.
• CW Tower, 90 Ratchadaphisek Rd, Khwaeng Huai Khwang, Khet Huai Khwang, Krung Thep Maha Nakhon 10310.

Job type:

Full-time

• Manage integrated campaigns for both the Big C PLUS App and House Brand.
• Analyze metrics (CPI, CPR, CPA, MAU, retention) and provide optimization insights.
• Coordinate creative and brand communication for message alignment.
• Ensure brand consistency across all touchpoints.
• Collaborate cross-functionally (Marketing, Tech, CRM, Data, Creative, Operations).
• Prepare reports and campaign summaries for management review.