Job overview
We are looking for a Marketing Executive who can deliver in a Thai white-collar team. Brand or SME marketing team running above-the-line and digital campaigns in Thailand. Campaigns, content briefs, and channel reporting. Use this page as a ready job description: overview, responsibilities, salary guidance for Thailand, qualifications, and a template you can paste into a free job post.
Job responsibilities for Marketing Executive
As a Marketing Executive, day-to-day work typically includes the items below. Edit the list so it matches your stack, tools, and team size before you publish.
- Support campaign planning and timelines
- Write briefs for creative and agencies
- Coordinate events and partner activations
- Track KPIs and weekly reports
- Maintain brand asset library
Marketing Executive salaries in Thailand
- Typical posted band: ฿20,000-35,000
- See WorkVenture Marketing Executive salary report for Thailand figures.
- Exact pay depends on seniority, English need, industry, and Bangkok vs upcountry.
Marketing Executive job qualifications
Basic qualifications to consider for a Marketing Executive in Thailand include:
- Marketing-related degree preferred
- 1-3 years marketing experience
- Strong Thai writing; English a plus
- Comfortable with Excel and presentation tools
Marketing Executive skills required
Beyond formal qualifications, strong Marketing Executive hires usually bring a mix of tools and working style:
- Agency background
- Basic Meta/Google Ads literacy
Candidates also care about how you frame the role:
- Brand vs performance mix
- Channels owned end-to-end
- Budget authority
- Thai + English content load
What to expect as a Marketing Executive
What the role often feels like in practice (use this to set expectations in interviews):
- Campaign planning with brand and sales
- Brief agencies or freelancers
- Track leads / engagement dashboards
- Coordinate offline + digital assets
Job description template
Copy the block below into your ATS or free job post. Replace company name, tools, and location before publishing.
Marketing Executive
About us: Brand or SME marketing team running above-the-line and digital campaigns in Thailand.
Responsibilities:
- Support campaign planning and timelines
- Write briefs for creative and agencies
- Coordinate events and partner activations
- Track KPIs and weekly reports
- Maintain brand asset library
Requirements:
- Marketing-related degree preferred
- 1-3 years marketing experience
- Strong Thai writing; English a plus
- Comfortable with Excel and presentation tools
Nice to have:
- Agency background
- Basic Meta/Google Ads literacy
Compensation: ฿20,000-35,000
Benefits: Social security, group health (as applicable), annual leave per company policy
Location: Bangkok office / hybrid (edit to match)
How to apply: Apply via this job post or email your CV to [email protected]
Job title: Marketing Executive About us: Brand or SME marketing team running above-the-line and digital campaigns in Thailand. Responsibilities: - Support campaign planning and timelines - Write briefs for creative and agencies - Coordinate events and partner activations - Track KPIs and weekly reports - Maintain brand asset library Requirements: - Marketing-related degree preferred - 1-3 years marketing experience - Strong Thai writing; English a plus - Comfortable with Excel and presentation tools Nice to have: - Agency background - Basic Meta/Google Ads literacy Compensation: ฿20,000-35,000 Benefits: Social security, group health (as applicable), annual leave per company policy Location: Bangkok office / hybrid (edit to match) How to apply: Apply via this job post or email your CV to [email protected]
Tips for writing this job ad
- List channels owned (social, email, offline)
- Mention brand vs performance mix
Weak ad: Marketing Executive. Creative and proactive. Social media skills. Competitive salary.
Strong ad: Marketing Executive for Thai SME brand. Own social + email; support offline events. Report weekly leads. ฿20,000-35,000. List agency partners if any.
FAQ
Executive vs specialist?
Executive is usually broader generalist; specialist dives deep in one channel. Title should match the work.
What should I check for when shortlisting Marketing Executive candidates?
Screen for Marketing-related degree preferred, 1-3 years marketing experience, and strong Thai writing; English a plus. Weigh candidates who also bring Agency background, and basic Meta/Google Ads literacy as a plus, not a requirement.
How do I write a Marketing Executive job ad that attracts stronger applicants?
List channels owned (social, email, offline). Mention brand vs performance mix. Clear, specific ads consistently outperform generic ones on WorkVenture.
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