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Senior Activation (Sports Event Marketing)

atPlan B Media PCL

Responsibilities

  • Develop content strategy and plan for all communications under FA Thailand and Thai
  • League including advertising, promotional activities and PR etc.
  • Work hand in hand with creative and digital agencies to bring to life communication strategy and plan
  • Create and keep the team up to date on the yearly media plan Work closely with client service team to assist sponsors on planning and implementing IMC
  • Oversee all communications are executed in accordance with the plan and objectives
  • Work with FA Thailand, Thai league, sponsors and the marketing team to create stadium, pitch- side and all on-location visibility/activation inventory and to ensure all executions meet the requirements
  • Create annual media budget and ensure all expenditures are respected and within the Authorized budget
  • Assist the sales/client service team on the compilation of all on-ground activation reports to the sponsors
  • Brand steward of all entities under FA Thailand, Thai League and sponsors
  • Work together with the Business Development Manager to identify new value added Sponsorship assets

Qualifications

  • Over 4-5 years of brand marketing/ activation or advertising agency experience
  • Bachelor's degree or higher in any field
  • Good command of English
  • Strong computer skills: Microsoft Office- Word, Excel, PowerPoint
  • Creative and inventive, with a great eye for detail and excellent foresight
  • Good understanding of ATL, BTL and digital media
  • Ability to deal with situations requiring the assessment of priorities under pressure
  • Football enthusiast (optional)
Experience required
  • 4 years
Career level
  • Entry Level
  • Middle Level
Only Thai nationals can apply
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Business Development
  • Public Relations (PR)
Job type
  • Full-time
Age preferred
  • From 27 up
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Company overview

Size:100-500 employees
Industry:Advertising / Media
Location:Bangkok
Website:www.planbmedia.co.th
Founded in:2005
Ranking:3.5/5

At Plan B Media, we pride ourselves on being a premier media company, specializing in innovative Out-of-Home media solutions. With a strategic presence across Thailand and ASEAN countries, we ensure that our diverse array of media offerings reaches a wide array of target audiences, catering to va ... Read more

Why join us: We are looking for talented individuals to contribute to our dynamic team. Join now and be part of our Plan B Media team!

Job location: Wangthong Lang
Head office: Plan B Tower
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