Major scope:

• Marketing Strategy
• Marketing Research
• Business Analysis
• Team Development

• Integrate key findings from different pieces of studies (i.e., market research, competitive move, shopper spending, macro-micro trend) and bring the big picture into view for CEO & management aiming to set winning business strategy for BU and for each property of Siam Piwat Group.
• Oversee research team to seek new methodology, new tools of doing research on all assigned projects.
• Liaise with heads of other departments/ division to finalize questionnaires, get approval on new business development research projects
• Use quantitative analysis from Business Analysis team to maximize portfolio management both for shoppers/ tenants.
• Provide Strategic direction for end-BUs to activate result
• Coach, provide guideline and conduct training/ workshop for other front-end teams to utilize, and translate research insights, competitive moves, business analysis into tangible action plan
• Take lead, or take part on special strategic projects as assigned by CEO on an ad-hoc basis

• Male/ Female
• Bachelor Degree or Master Degree in Statistic, Science, Marketing or related field
• At least 8-15 years of experience in Marketing Research, Consumer Insight Analysis, Shopper Insight, Business Analysis in Retails Business(Shopping Mall, Convention Hall, International Hypermarket, Research Agency, FMCG and etc)
• Has an experience to deal and work closely with Research Agency or External Consultant
• Has strong background in strategic & analytical skills, research and brand marketing, and Industry knowledge i.e. in retail and retail development business as a whole
• Has strong background in brand marketing with good knowledge and experience in competitive strategies of own shopping center vs. competitors.
• Strongly in Leadership, people management, good in planning, business acumen, and communication skills
• Good command of English