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Digital Marketing Manager (International) at ICONSIAM

atSiam Piwat Co., Ltd.

We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. The manager should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • BS/MS degree in marketing or a related field
  • Proven working experience in digital marketing for Retail, Commerce or Hospitality
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
Experience required
  • 5 years
Career level
  • Senior Level
Only Thai nationals can apply
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Senior Management
Job type
  • Full-time
Age preferred
  • From 28 up
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Company overview

Size:500-1000 employees
Industry:Real Estate Development
Location:Bangkok
Website:www.siampiwat.com
Founded in:1958
Ranking:5/5

Throughout more than 5 decades in business, Siam Piwat has displayed strong financial potential and adhered to the principles of good governance for the ultimate success of all parties. Under the current management of our highly professional and experienced Board of Directors and Executives, Siam Pi ... Read more

Why join us: Siam Piwat is also determined to “be the first” in the business to develop national-scale projects with creativity, innovation, and top quality management. We want to give back to the community by providing opportunities for a better quality of life in the Thai society.

Head office: 989 Rama I Road, Pathumwan, Bangkok
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