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Digital Strategic Planner

atSo Idea Co., Ltd.

Digital Strategic Planner is responsible for strategic advisor by organizing value information to share with clients, and ensuring that agency procedures are followed. In this role, you will be responsible to achieve the client’s strategic brand and business objectives by working with clients to provide them with guidance and working with the internal team to achieve execution of strategies. He/She serves a vital role in promoting the integration of cross-functional teams and ensuring seamless delivery of all work to the client. This candidate must be prepared for a fast-paced environment and be comfortable making decisions including research, scope development, creative briefing and job execution. 

This individual combines an in-depth knowledge of client business objectives, online strategies, social media and any other digital landscapes with a rich background in the digital marketing industry to deliver effective digital marketing consultants. 

This position reports to Digital Account Manager and Managing Partner in the Bangkok office.

 

Responsibilities: 

  • Planning and develop the strategic idea of the proposal projects
  • Foster timeline of overall project development and monitors progress, ensuring deadlines (work with Client Services team)
  • Propose new solutions that matter to clients’ business growth
  • Work with project managers to ensure team is aligned to client requirements to make sure all digital/brand assets execution is align to clients’ brand essence
  • Consult and updating to clients' marketing team on media plans, and provides technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc. 
  • Write communications briefs, ensuring that creative and media are effectively integrated
  • Manage research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior 
  • Develop and understand of online target audience and advise to creative content team
  • Analyse the report of assigned clients with strategic advise (work with Media team)
  • Ensure accountability is established during the project planning process

 

Skills/Requirements: 

  • 5+ years of full-time experience in digital marketing or advertising (digital experience required) 
  • Superior communication skills, both internal and client-facing 
  • Strong relationship management, organizational and project management skills
  • Ability to use online media tools/platform is a plus (facebook ad manager, content management tools or any RTB platforms)
  • Good English communication is a plus
  • Strong interest in technology or digital marketing
Skills required
  • Facebook Marketing
  • Ad Planning / Ad Buying
  • Google Ads
  • YouTube
  • SEO
  • SEM
  • Adobe Photoshop
  • Adobe Illustrator
  • Microsoft Office
  • Adobe InDesign
  • Digital Marketing
  • English (Fair)
Experience required
  • 5 years
Career level
  • Middle Level
Only Thai nationals can apply
Skills optional
  • Facebook Marketing
  • Ad Planning / Ad Buying
  • Google Ads
  • YouTube
  • SEO
  • SEM
  • Adobe Photoshop
  • Adobe Illustrator
  • Microsoft Office
  • Adobe InDesign
  • Digital Marketing
  • English (Good)
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Public Relations (PR)
Job type
  • Full-time
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Company overview

Size:10-50 employees
Industry:Advertising / Media
Location:Bangkok
Website:www.soidea.co
Founded in:2014
Ranking:5/5

SO IDEA is a digital creative agency. We love what we do and with our uniquely fast-paced working style to create excellence of work! We collaborate with business partners across different industries to create an impact online strategy and campaign that are meaningful and actionable to grow the b ...

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Why join us: Whatever your passion is, there’s a place for you here. Opportunities to learn and grow Work together joyfully Annual travel Good environment

Job location: Huai Khwang
Head office: 65/207, 24th Floor Chamnan Phenjati Business Center Rama 9 Rd., Huaykwang Bangkok 10310 THAILAND
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