Work closely with regional to launch assigned projects on time and submit PR reports which include weekly and monthly reports.

Act as a central intelligence who collects, sorts, manages, and provides corporate facts and information and updates. Work cross-functionally within the business unit or with the regional groups (regional marketing, regional PR, etc.) to ensure accurate utilization of corporate information on various touch points i.e. on website, social media, print materials.

Strategic PR management and execution

• Create and develop appropriate external / internal PR communication plans and strategies for corporate, promotions, and Watsons own brands by planning and developing a comprehensive Communications strategies to enhance Watsons brand performance.

News and PR writing

• Manage external PR partners for news gathering, write and distribute press/photo release, draft speeches and/or any communication materials to ensure consistent PR messages with appropriate tone of voice.

Media and stakeholder relations management

• Build and maintain professional relationships with key media to maximize positive publicity and strengthen corporate brand image and a good relationship with stakeholders based on business plan.

Corporate / PR / CSR event organization and management

• Proactively lead and work with agencies (i.e. event, PR, ad agencies) for planning and implementing activities to achieve PR objectives.

Internal communications

• Execute internal communications to drive awareness of various issues (i.e. marketing campaigns, internal activities, promotions, corporate messages) among staff through all channels of internal communications.

Report preparation and corporate information management

• Monitor media coverage, keep proper clippings on file and prepare monthly media mileage. Maintain updated corporate information, boilerplate, press kit, PR manuals, key messages and related PR material on regular basis.

Your qualification

• Bachelor Degree or higher in Public Relations, Mass Communications, Marketing Communications, Liberal Arts, Journalism or related fields.
• At least 3 years of experience in Public Relations and/or Marketing Communications.
• Strong interpersonal / leadership skills and communication skills.
• Strong problem solving and analytical skills.
• Good command of English and Thai with strong writing skill. Having experience in PR agency is preferred.
• Having experience in organizing and managing end-to-end projects or event management is an advantage.