āļāļĢāļ°āļāļēāļĻāļāļēāļāļāļĩāđāļŦāļĄāļāļāļēāļĒāļļāđāļĨāđāļ§
Senior Manager (Online Media Planning)
āļāļĩāđāļāļēāļāļāļāļ āļŠāļĄāļēāļĢāđāļāļāļēāļĢāđāļ āļāļīāļŠāđāļāļĄ āļāļģāļāļąāļAs Senior Manager for online planner, you will lead the planning team to create and develop the marketing plan, strategies and tools to meet clients' needs. Specifically, you will perform the following tasks to the highest standards:
- Lead and work as team to present campaign proposal with clients
- Respond to briefs with conceptual ideas and be able to come up with new marketing campaign, creative ideas, and solutions for both OOH and online media in a fast-paced environment.
- Identify the target audience, using a variety of our database including demographics, behavior and psychographics to clearly identify target segments
- Set targets for each channel and stage of the customer journey and build the effective approaches on the customer journey for clients' target audiences
- Build and evaluate model for the campaign in collaboration with a members of the team, internal department and our partnerships.
- Develop and analyze very complex data on market, customers, and competitors and makes recommendations regarding marketing performance to optimize campaign strategy
- Independently manages projects; organizes data and information in conjunction with a clear and rational thought process to assess and understand clients' needs, evaluate options, and compile insights and results into a presentable finalized work product.
- Contribute to the team effort by accomplishing related results and participating on projects, as needed.
- Ability to work on multiple projects simultaneously
- Ability to understand brand's business objective, make use of data and strategize VGI products as total solutions with goals to be beyond OOH media proposal
- Continuously update oneself with changes in trends, which affect initiatives, in order to maintain knowledge levels required to perform new conceptual tasks
- Experience in creating integrated cross media campaigns
- Excellent written and verbal communication skills in English and Thai
- Able to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
- Bachelor degree in marketing or communication of art or related fields with outstanding academic performance
- 8 years' experiences with digital media campaigns
- Rapid learner who thrives in a fast-paced environment and ability to work under pressure at all times
āļāļĢāļ°āļŠāļāļāļēāļĢāļāđāļāļĩāđāļāļģāđāļāđāļ
- 5 āļāļĩ
āļĢāļ°āļāļąāļāļāļģāđāļŦāļāđāļāļāļēāļ
- āļĢāļ°āļāļąāļāļŦāļąāļ§āļŦāļāđāļēāļāļēāļ
- āļĢāļ°āļāļąāļāļāļđāđāļāļąāļāļāļēāļĢ / āļāļēāļ§āļļāđāļŠ
āđāļāļīāļāđāļāļ·āļāļ
- āļŠāļēāļĄāļēāļĢāļāļāđāļāļĢāļāļāđāļāđ
āļŠāļēāļĒāļāļēāļ
- āļāļēāļĢāļāļĨāļēāļ / āđāļāļĐāļāļē
- āļāļĢāļīāļŦāļēāļĢāļāļĨāļīāļāļ āļąāļāļāđ / āļāļĢāļīāļŦāļēāļĢāđāļāļĢāļāļāđāļŠāļīāļāļāđāļē
- āļāļĨāļĒāļļāļāļāđ / āļ§āļēāļāđāļāļ
āļāļĢāļ°āđāļ āļāļāļēāļ
- āļāļēāļāļāļĢāļ°āļāļģ
āđāļāļĩāđāļĒāļ§āļāļąāļāļāļĢāļīāļĐāļąāļ
āļāļĢāļīāļĐāļąāļ āļāļēāļāļāļāļ āļŠāļĄāļēāļĢāđāļāļāļēāļĢāđāļ āļāļīāļŠāđāļāļĄ āļāļģāļāļąāļ (āļāļĩāđāļāļŠāđāļāļŠ) āđāļāđāļāļŠāļĄāļēāļāļīāļāļāļāļ āļāļĢāļīāļĐāļąāļ āļāļĩāļāļĩāđāļāļŠ āļāļĢāļļāđāļ āđāļŪāļĨāļāļīāđāļāļŠāđ āļāļģāļāļąāļ (āļĄāļŦāļēāļāļ) āđāļāļĒāļāļĩāđāļāļŠāđāļāļŠāļāļĒāļđāđāļ āļēāļĒāđāļāđāļāļēāļĢāļāļģāļāļąāļāļāļđāđāļĨāļāļāļāļāļāļēāļāļēāļĢāđāļŦāđāļāļāļĢāļ°āđāļāļĻāđāļāļĒāđāļĨāļ°āļāļĢāļ°āļāļĢāļ§āļāļāļēāļĢāļāļĨāļąāļ āđāļĨāļ°āļāļģāđāļāļīāļāļāļīāļāļāļēāļĢāļ āļēāļĒāđāļāđāđāļāļāļāļļāļāļēāļāđāļŦāđāļāļĢāļ°āļāļāļāļāļļāļĢāļāļīāļāđāļāđāļāļāļđāđāđāļŦāđāļāļĢāļīāļāļēāļĢāļāļēāļĢāļāļģāļĢāļ°āđāļāļīāļāļāļēāļāļāļīāđāļĨāđāļāļāļĢāļāļāļīāļāļŠāđāđāļĨāļ°āļŦāļāļąāļāļŠāļ·āļāļāļāļļāļāļēāļāđāļŦāđāļāļĢāļ°āļāļāļāļāļļāļĢāļāļī ... āļāđāļēāļāļāđāļ
āļŠāļ§āļąāļŠāļāļīāļāļēāļĢ
- āļāļģāļāļēāļ 5 āļ§āļąāļ/āļŠāļąāļāļāļēāļŦāđ
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