ประกาศงานนี้หมดอายุแล้ว
Head of Marketing - Thailand
ที่บริษัท เน็ตฟลิกซ์ (ประเทศไทย) จำกัด
Key Attributes in Detail:
- You will lead the marketing team in Thailand, consisting of our Film and Series marketing and social Marketing teams.
- You will lead all facets of marketing strategy from paid media, to social engagement, to local launch activations.
- You will be the key point of contact for Netflix Originals in Thailand, and your cross-functional management (Consumer insights, comms, etc.) will be critical.
- You will manage creative and media agencies to deliver your title campaigns.
We are looking for someone who:
- Has deep knowledge in running a 360-campaign, from strategy development to tactical execution (including AV/trailers, digital/social, print and out-of-home).
- Has a deep understanding of the social media landscape: platform best practices and consumer (social) media behaviors.
- Is a strategic thinker with a business mind: identifying key challenges and critical levers to drive the growth of Netflix in the market.
- Has a deep understanding of consumer insights and how they are translated into creative strategy and campaigns.
- Has deep knowledge of Thai pop culture.
- Has a proven track record of building world-class creative and launching campaigns that spark excitement and passion within the local community.
- Is a cross-functional leader who is able to engage, listen and collaborate with internal departments/teams to align early on overall strategy and goals. We want you to see the cross-functional collaboration through the launch.
- Is able to effectively communicate different facets of their campaigns to executives, showrunners, talent, and their representatives.
- Appreciates technology and can collaborate with our world-class product team to integrate our campaigns into the member product experience.
- Is an effective collaborator in a fast-paced, multifaceted environment? We will typically have multiple campaigns launching at once.
What We Need From You:
- Written and Verbal fluency in English
- A desire to thrive in our unique culture
- Ability to lead a small team while still developing and implementing campaigns.
- A curious creative mind that can help us establish meaningful connections between Netflix and our non-members in Thailand, exploring innovative ways to express our values and positioning when promoting our original titles
- Native understanding of digital/social marketing combined with the skills to tell compelling stories for the market through media agnostic ideas
- Deep knowledge of pop culture, having invested thousands of hours consuming content. Someone truly passionate about entertainment, capable of extracting powerful communication insights from our original content
- Ability to manage multiple time-sensitive projects simultaneously without the support of a large team, working both independently and in close collaboration with a wide variety of stakeholders
- Ability to self-motivate in a fast-paced, multifaceted environment
- Capacity to continuously provide and receive constructive, actionable feedback to and from colleagues
ประสบการณ์ที่จำเป็น
- ไม่ระบุประสบการณ์ขั้นต่ำ
เงินเดือน
- สามารถต่อรองได้
สายงาน
- การตลาด / โฆษณา
- ผู้บริหารอาวุโส
ประเภทงาน
- งานประจำ
เกี่ยวกับบริษัท
Would you like to Entertain the World With Us? Netflix is one of the world’s leading entertainment services with 231 million paid memberships in over 190 countries enjoying TV series, films, and games across a wide variety of genres and languages. Members can play, pause and resume watching as mu ... อ่านต่อ
ร่วมงานกับเรา: People Over Process The thing we most value is working with talented people in highly creative and productive ways. That’s why our core philosophy is people over process, and why we try to bring great people together as a dream team. Of course, any growing business requires some process and structu ... อ่านต่อ
สวัสดิการ
- ชั่วโมงทำงานยืดหยุ่น
- ฟรีอาหารกลางวันและอาหารว่าง
- ประกันสุขภาพ
- ประกันทันตกรรม
- ทำงาน 5 วัน/สัปดาห์
- คอร์สเรียนภาษาอังกฤษ
- การทำงานแบบไฮบริด
- ประกันสุขภาพระหว่างประเทศ
- ฝึกอบรม
- โอกาสในการเรียนรู้และพัฒนา
- ประกันชีวิต
- ลาคลอด
- จ่ายค่าทำงานในวันหยุด
- กองทุนสำรองเลี้ยงชีพ
- ประกันสังคม