POSITION SNAPSHOT

Location: Bangkok
Company: Nestlé
Business Unit/Division: Purina PetCare
Full-time
Solid working experience in channel development and generating demand
Direct experience in supporting and leading team (at least 3 ppl)

A DAY IN THE LIFE...

• Co-create Channel plans together with National Sales Manager and team to recommend tailored Category Channel plans in line with overall market strategy.
• Drive the creation of e-commerce channel plan and e-shopper marketing plans, leads the connection with senior e-com management locally and internationally
• Ensure that strategies and plans are implemented at retailer level which deliver category growth based on consumer, shopper and customer insights. (Category Strategy implementation)
• Gathers and shares Category insights as relevant across the organization
• Recommend and Develop actionable in-store solutions based on a clear understanding on shopper behaviour within your Category
• Give input to the ICP process to ensure multifunctional input and alignment to the key growth opportunities and action plans at channel level
• Establish winning commercial propositions and support the development of customer and field sales plans.
• Implement the Nestlé shelf vision by advice retailers with planograms, which deliver category growth and growth of the Nestlé brand(s); continuously review the effectiveness of our shelf vision.
• Monthly update on key activities at the Point of Sales by competitors through analysis competitor trends / research data at the Category, Channel and Customer level

ARE YOU A FIT?

• Solid background and experience in sales or marketing or trade marketing (no need to have direct experience in category development)
• Ability to understand key business functions and go to market strategy
• Ability to understand linkage with data analysis and integration, presentation, negotiation skills and interpersonal skills
• Self-motivated and able to coach subordinates (3-6 ppl)
• Good command of English