Pomelo is a leading online fashion company in Emerging Asia. Backed by fashion and technology investors from across the world, Pomelo brings its unique fast fashion style to Emerging Asia through a technology-driven, vertically-integrated design, and production model. Our growth strategy is to merge our online focus of mobile and social with the latest trends, data, and physical store.
Oversee all aspects of the brand identity, visual content and visual communication
Develop and execute brand strategy, including the setting of style guides, brand guidelines, brand vision, typeface, and UI guidelines.
Set and oversee the brand guidelines for all online and offline brand communications
Support the visual design team to ensure that all content is within brand guidelines and aligns to the Pomelo aesthetic
Work closely with the studio art director in aligning all creative content and ensuring all Pomelo image content is aligned with brand guidelines
Help lead seasonal brand campaigns, working with world-class creative partners
Work collaboratively with the marketing team to create innovative marketing campaigns
Ensure the Pomelo brand messaging is consistent across all touchpoints, online and offline
Lead improvements in Pomelo brand design and champion continuous improvement in all Pomelo design projects
Provide best-in-class digital creative
Drive innovation by leveraging the latest design, digital and social trends, and technologies.
Analyze competitor and customer data and insights to ensure the brand content is constantly evolving and engaging and exciting customers.
Lead brand projects such as new store launches, new brand launches, interface updates and key brand moments across the year
Creative problem solver with strategic thinking skills and strong business acumen
Ability to make decisions under pressure and adhere to deadlines
5-8 years of relevant experience desired
Proficient in all Adobe programs and strong knowledge of UI/UX design principles
Experience of working with a global company/brand
Strong creative experience
Digital enthusiast, fashion visionary
Customer-centric. Understands our customer and what makes them tick and use this knowledge to create and lead exciting and engaging brand content
Strong leadership, project management, communication, problem-solving skills
Excellent English communication skills
Founded in 2013, Pomelo (www.pomelofashion.com) is a vertically integrated e-commerce brand providing a top notch online shopping experience for fashion and apparel. With operations in Bangkok, Singapore, Indonesia and Seoul, we’re at the forefront of the retail transformation taking place throughou ... อ่านต่อ
ร่วมงานกับเรา: Read more about what is it like working at Pomelo: http://www.workventure.com/บล็อก/พาไปดูเบื้องหลัง-pomelo-fashion At Pomelo, no matter what the role is, everyone is someone who: - Is open to new ideas and always strives to learn and improve themselves - Exceptional attention to detail and can ... อ่านต่อ