Key responsibilities:

• Creating strong campaigns in-keeping with brand values.
• Manage performance marketing spend to ensure achievement against commercial goals.
• Monitoring and reporting short and long-term customer trends from internal and market data.
• Train, coach, and supervise team members
• Launching paid digital marketing campaigns across platforms in order to drive new user acquisition growth, increase customer retention and revenue;
• Leading the overall planning, creation, implementation, coordination and success of digital marketing campaign promotions;
• Monitoring, tracking, analyzing, and investigating campaign performance to assess trends and recommend areas for improvement;
• Synthesizing campaign performance and customer needs into easy-to-understand messages, value propositions and revenue-driving go-to-market strategies;
• Utilizing data visualization software such as  Facebook Ads Manager, Google Ads and Google Analytics 
• Communicating and resolving potential issues in advance of campaign launch dates in order to establish all deadlines are met;
• Generating weekly and monthly reporting for all major metrics, including goals, revenue and other initiatives

Requirements:

• Bachelor Degree in Marketing, Business or equivalent
• Having an entrepreneurial mindset
• Understanding of statistics and ability to support hypotheses with data
• Experience in performance marketing & SEO
• Being curious and creative
• A strong leader/team manager
• Problem-solving skill
• Communication skill
• Love eating healthy food is a plus